---
title: "Analytics Dashboard"
description: "Explore the analytics dashboard to track order trends, capacity usage, and your busiest days."
contentType: "docs"
locale: "en"
localized: true
source: "https://orderrules.com/docs/analytics/dashboard-overview"
slug: "analytics/dashboard-overview"
---
## Track Your Store's Performance

The OrderRules analytics page gives you visibility into order volume, revenue, capacity usage, and your busiest days. Use it to tune your limits.

## Accessing Analytics

Go to **Analytics** from the app navigation, click Analytics in **Quick Actions**, or click **View analytics** under Last 7 days on the dashboard.

## Date Range

Choose **7 days**, **30 days**, **90 days** or **Custom**. The Starter plan shows the last 7 days. Pro and Advanced go back up to 90 days.

## What You'll See

### Summary
- **Total Orders**, **Total Revenue** and **Avg Order Value** for the range
- **Peak Day** -- your busiest day in the range and its order count

### Daily Orders Trend
A chart of orders per day, with your daily limit drawn as a line so you can see how close you came.

### Top Products
Your best-selling products in the range, by units sold.

### Order Capacity
How much of your limits you've used: **Today (Daily)**, **This Week (Weekly)** and **This Month (Monthly)**. If you haven't set any limits, this section prompts you to set them in Order Limits.

### Busiest Days of the Week
Average orders by day of the week over the selected range.

### Daily Breakdown
A table with one row per day: **Date**, **Orders**, **Revenue**, **Limit Used** and **Status**. Status is **Limit hit**, **Near limit** or **Normal**.

### What each view tells you

| View | What it answers | Act on it when |
|---|---|---|
| Daily Orders Trend | How many orders a day, against your limit | The line keeps touching your limit — check whether you could take more |
| Order Capacity | How much of your limits you've used this period | You're near 100% early in the week or month |
| Top Products | What sells | One product dominates — consider a product limit |
| Busiest Days of the Week | Which weekdays are heaviest | One day is always heaviest — plan staff or hours for it |
| Daily Breakdown | Which days hit or neared the limit | Many Limit hit days — your cap may be lower than your real capacity |

## Exporting Data

For deeper analysis in Excel or Google Sheets:

1. Go to the **Analytics** page
2. Select your **date range**
3. Click **Export CSV**

The export has one row per day: Date, Orders, Revenue and Limit Used %.

## Using Analytics to Improve

**Hitting your limit on the same days?** If you can fulfill more, raise the limit in Order Limits. The daily limit is one number for every day; close days you can't serve with your Schedule or the Calendar.

**Slow days with low utilization?** Consider running promotions or adjusting your marketing.

**One product selling out your capacity?** Increase its production or add a product limit.

**One weekday always busiest?** Staff accordingly or adjust your schedule.

## What Analytics Doesn't Show

OrderRules doesn't record blocked checkouts. When checkout validation stops a checkout, no order is created, so there's nothing to count. Use the Daily Breakdown's **Limit hit** status to see which days you were at capacity.

## Related

- [Blocked Orders: What You Can See](/docs/analytics/blocked-orders-report)
- [Daily Summary Email](/docs/notifications/daily-summary)
- [Daily Order Limits](/docs/order-limits/daily-order-limits)