---
title: "Per-Customer Order Limits"
description: "Restrict how many orders each customer can place within a given time period."
contentType: "docs"
locale: "en"
localized: true
source: "https://orderrules.com/docs/customer-rules/per-customer-order-limits"
slug: "customer-rules/per-customer-order-limits"
---
## Limit Orders Per Customer

Per-customer order limits control how frequently individual customers can place orders. This makes it much harder for resellers to buy out your stock, and spreads it more fairly across your customers.

## How to Set Up

1. Go to **Customer Limits** and tick **Enable per-customer limits** under Settings
2. Under **Limit Rules**, click **+ Add Rule**
3. Set **Limit Type** to **Number of Orders**
4. Set the **Max Count** and the **Period** (for example, 2 orders Per Week)
5. Click **Save** in the save bar — the limit applies to every logged-in customer

## Example: Weekly Order Frequency

```
Rule:    Max 2 orders per customer per week
Target:  All customers

Result:
  Monday:    Customer places order 1 -- OK
  Wednesday: Customer places order 2 -- OK
  Friday:    Customer tries order 3 -- Blocked
  Next Monday: Limit resets, customer can order again
```

## Who the Limit Applies To

A per-customer limit is one rule for everyone. OrderRules doesn't target customer tags or segments, so a VIP and a first-time buyer get the same allowance:

```
Every logged-in customer:   Max 2 orders per week
Guest checkout:             Blocked while customer limits are on
```

### Wholesale and trade buyers

If trade accounts need different rules, keep them out of the retail flow with Shopify B2B:

| Buyer | Handled by | Example rule |
|---|---|---|
| Retail | OrderRules per-customer limit | 2 orders per week |
| Wholesale company | Shopify B2B catalog quantity rules | Min 20, increments of 10 per variant |

Shopify B2B quantity rules apply only to B2B company buyers, so they don't change what retail shoppers see.

## How Customers Are Tracked

**Logged-in customers:** Tracked by their Shopify customer ID. This is accurate and works across devices.

**Guest customers:** Not tracked. While customer limits are on, guest checkout is blocked and shoppers must log in to complete an order.

## What Customers See

**On the storefront (logged in):**
- "1 order remaining weekly across all products (limit 2)"
- Or, if maxed out: "You've reached your weekly limit of 2 orders across all products."

**At checkout:**
```
"You've reached your weekly order limit of 2 orders."
```

## Tips

- Tell shoppers up front that an account is required to order
- Use strong messaging on your store ("One order per household per week") to set expectations
- Start with a generous limit and tighten it if you see abuse

## Related

- [Per-Customer Quantity Limits](/docs/customer-rules/per-customer-quantity-limits)
- [Limit Periods](/docs/customer-rules/limit-periods)
- [Weight-Based Customer Limits](/docs/customer-rules/weight-based-limits)
- [Strict Login Enforcement (Block Guest Checkout)](/docs/guides/guest-checkout-blocking)